Expert insight into an unfolding crisis

With the COVID-19 pandemic creating an unprecedented crisis in Canada and around the world, our industry experts are working to bring organizations the insights they need to formulate effective responses. With decades of experience in social values research, our team holds a unique understanding of the deeper motivations that drive decision-making during these uncertain times.

Read our latest COVID-19 insights below:

Our latest reports

Our latest articles

The Post-COVID Consumer: Return to Retail

As businesses begin to reopen their doors, many Canadians are hesitant to return to retail stores. Our team explores these consumers’ values and how retailers should respond.

Find out how we can help with your organization