As businesses begin to reopen their doors, many Canadians are hesitant to return to retail stores. Our team explores these consumers’ values and how retailers should respond.
With a focus on lifestyle and emotional drivers, we get to the heart of what motivates your consumers to engage. By utilizing our deep database of Canadian and international social values along with our Branding Equity Builder, we’ll help you grow your brand by communicating relevantly to your audience.
Here are just some of the specific capabilities and insights we’ve provided: