Health and Wellness

Providing guidance to a changing sector

With major shifts towards patient empowerment and changing social values among physicians, understanding the health and wellness sector is harder than ever. With the help of proprietary platforms like MDConnect™ and PatientConnect™ , we can provide clarity on these new realities, while we work with you to implement effective new strategies.

MDConnect™

MDConnect™ is a unique segmentation tool that combines Environics robust values-based segmentation model and physician-level data from QuintilesIMS to create a predictive analytics model that [...]

PatientConnect™

PatientConnect™ can be used in conjunction with your current marketing and communications strategies to segment patients into five distinct groups based on the opinions and perceptions we have [...]

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